Director of New Business Sales

This is a strategic, hands-on leadership role suited to someone who enjoys creating structure, developing go-to-market strategy and personally driving enterprise sales opportunities. Working closely with the executive leadership team, you will shape the company's commercial direction while establishing the foundations for long-term sales growth
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This opportunity offers significant autonomy, visibility and the chance to influence the future of a well-established software business entering an exciting new phase of expansion.

Who’s it for and what’s in it for you?
Our client, CrescentOne, provides customised ERP solutions tailored to business goals that are efficient and cost-effective for operations of all sizes. The technology is fully customisable, flexible and built to scale alongside businesses, empowering complete control over the total operation – so there’s little wonder they’re trusted by so many customers. Their solution has been described as ‘fully-loaded’ and is simplifying workflows and improving productivity for companies around the globe. 

You’ll join an experienced team of service professionals, training and support specialists, engineers, and technical support personnel that are committed to maximising customer investment. You’ll get access to a competitive bonus scheme that rewards your efforts, as well as healthcare coverage (that includes dental) and a 401k. They’re also big on supporting people with career development opportunities. From the moment you join them, they’ll invest in you and your professional growth. 

What will your day to day look like?
The key focus of this role is to create and lead a scalable new business sales strategy, while personally developing and closing enterprise opportunities across the manufacturing software market.

• Develop and execute the company’s new-logo sales strategy
• Build a repeatable sales process from prospecting through to negotiation and close
• Identify and engage enterprise and mid-market manufacturing organisations
• Develop executive-level relationships with customers, partners, and industry stakeholders
• Create effective CRM processes, sales methodologies, and pipeline management frameworks
• Work closely with senior leadership to shape commercial strategy and market positioning
• Introduce modern and AI-enabled approaches to prospecting and pipeline generation
• Personally lead complex enterprise software opportunities
• Recruit, mentor, and develop future sales team members as the business grows
• Deliver measurable pipeline growth and customer engagement within the first six months

This is an opportunity to build the commercial foundations of an established ERP business, develop a global sales function around you, and grow into a highly influential leadership position.

This role will suit you if you…

• Have 5–10+ years’ experience selling enterprise software, ERP, or manufacturing technology solutions
• Have a strong track record of winning new business within complex B2B sales environments
• Have experience developing new markets, building pipeline, and creating sustainable revenue growth
• Bring Director-level leadership experience while remaining comfortable working hands-on
• Can build credibility with executive stakeholders and lead consultative sales conversations
• Have experience developing go-to-market strategies, CRM processes, and scalable sales frameworks
• Can operate strategically while remaining close to prospecting, pipeline, and deal execution
• Understand manufacturing operations, industrial software, or operational technology markets
• Have experience selling platforms such as QAD, Epicor, Infor, SAP, NetSuite, or Acumatica
• Are comfortable working in an entrepreneurial, transformation-led software business
• Are interested in using AI and modern sales technology to improve commercial performance

Think this could be your next role?
Then we’d love to hear from you! If you’re interested in applying or would like to see the full job description for this role, please get in touch with Justin on justin.pritchard@fmctalent.com

The fine print
Reference number: 20950
Temporary or Permanent: Permanent
FMC contact for this role: Justin Pritchard