Product Marketing Manager

As a Product Marketing Manager you’ll have that space. This role exists because the company is growing, giving you real influence over how you take products into new markets. You’ll work closely with the Head of Marketing, lead initiatives across B2B and B2G audiences, and make an impact that’s genuinely visible. 

As for working there, generous holidays help you switch off, share plans and long-service awards recognise your contribution, and the health cash plan takes the edge off everyday medical costs. You get a role that gives you the freedom to shape a brand, benefits that support your home and work-life, and the support to grow your career. 

Who’s it for and what’s in it for you? 

We've partnered with a digital solution provider that is looking for energised people to help them tackle the ever-changing demands of the healthcare environment. Their strong heritage - and hefty market share - makes them an exciting place to continue your career in the acute care setting.   

As for the benefits, they have a really strong overall package. From the big stuff, like share incentive plans and a healthcare cash plan to cover medical expenses, to the nice-to-haves like long service awards and vouchers every year on your birthday, their benefits are designed with their people at the heart of them. 

What will your day to day look like? 

Your key focus will be on launching new products into markets and growing brand/product awareness. How’ you’ll do this? An average week may look like: 

• Developing and measuring the impact of marketing plans and strategies. 

• Leading the creation of campaign toolkits and messaging for product launches 

• Ensuring the brand identity, tone of voice and visual standards are consistent across channels.  

• Managing the annual marketing calendar  

• Understanding customer needs, market changes, competitor activity and trends 

• Identifying and flagging opportunities for new market development 

• Co-ordinating all campaigns, voice of customer events, marketing events, PR and digital activity 

You’ll report directly into the Head of Marketing in this role, so you can be sure your work is visible, as well as having your professional development supported by a great mentor. 

This role will suit you if you… 

• Have a degree in Health, Life Sciences or Business  

• Have 5+ years of B2B or B2G marketing experience  

• Understand product marketing within the health and/ or care sector 

• Can develop and market solution-based brands  

• Can develop marketing plans that drive customer lifetime value  

• Are willing to travel nationally and globally (Up to 30%) 

Think this could be your next role? 
Then we’d love to hear from you! If you’re interested in applying or would like to see the full job description for this role, please get in touch with Tommy on tommy.currie@fmctalent.com 

The fine print 

Reference number: 21174 

Temporary or Permanent: Permanent  

FMC contact for this role: Tommy Currie