Brand Manager

What matters now is ownership and progression. The chance to shape a healthcare brand with genuine purpose, influence strategy rather than simply execute it, and see your work translate into stronger brand recognition, engagement, and commercial impact. You want visibility, responsibility, and a clear path toward senior marketing leadership. 

This Brand Manager role offers exactly that. Working closely with the Business Operations Director, you'll take ownership of building brand value, strengthening market presence, and helping establish the business as a recognised name in healthcare. As a newly created position, you'll have the opportunity to shape the role from the outset, with a clear pathway into a Head of Marketing position as the business continues to grow. 
 

Who’s it for and what’s in it for you? 

This is for a company that produces medical devices and products that make patients’ lives better – and more free - through care that’s more personal, better quality, and always effective. Their products are all about giving people living with chronic conditions more freedom, from protective pouches for people with catheters, to wipes that help reduce irritation from medical adhesives. 

They’ve been trusted by patients and healthcare providers alike for over two decades. They’ve got big plans for the future too, and here’s your chance to be part of that.
 

What will your day to day look like? 

The key focus of this role is to own and develop the corporate brand, making sure it is presented consistently and compellingly across every external touchpoint. As well as: 

• Owning brand guidelines, visual identity, tone of voice, and corporate messaging 

• Managing the corporate website, including content, structure, SEO priorities, and ongoing optimisation 

• Planning and producing content across corporate social channels, with a particular focus on LinkedIn 

• Supporting PR activity, executive profiling, media messaging, and corporate announcements 

• Developing employer brand, ESG, impact, and charity partner communications 

• Managing external agency relationships across brand, PR, digital, SEO, and creative 

• Working closely with senior stakeholders to turn business priorities into clear brand and communications activity 

This is a high-visibility opportunity for someone ready to step beyond day-to-day brand delivery and take real ownership of a corporate brand. For a strong performer, there is a clear development path into a broader marketing leadership role within the next 16-24 months. 
 

This role will suit you if you… 

• Have 3+ years’ experience in brand management, corporate marketing, or a similar role 

• Have experience developing a brand across multiple channels and audiences 

• Can write and edit high-quality content for web, PR, social, and corporate communications 

• Are confident managing agencies across brand, PR, digital, SEO, or creative 

• Are comfortable working with senior stakeholders, including C-suite leaders 

• Understand how to use website, social, SEO, and campaign data to shape improvements 

• Are ambitious, self-directed, and ready to grow into a broader marketing leadership role 
   

Think this could be your next role? 

Then we’d love to hear from you! If you’re interested in applying or would like to see the full job description for this role, please get in touch with Ryan on ryan.luckman@fmctalent.com 
 

The fine print 

Reference number: 22351 

Temporary or Permanent: Permanent 

FMC contact for this role: Ryan Luckman