ABM Marketing Manager
UK South
£50,000 - £60,000
Do you have experience of Account-Based Marketing? Are you looking for an opportunity to flex your marketing mind and produce your own strategy? Our client are searching for an Account-Based marketing expert to be their new Marketing Manager and lead the growth of key accounts within the UK and US. This is an exciting opportunity to join a company making a real impact in the digital construction industry and help shape their marketing strategy moving forward!
A bit about the company and what they can offer you
Our client is transforming the physical world of projects into a digital format, opening the doors for real-time data analysis. It continues to make the technology investors of the world take note of, and it's no wonder they've scaled to be a global player in the digital construction space.
In addition to solving real world problems using innovative solutions, you’ll be working in an environment that rewards hard work and effort. Our client has a 4-day week which they have seen tremendous results from in both employee engagement and business performance. Couple this with an attractive London office and a coffee bar in the office, you’re joining an employer who put its people first.
What you’ll be doing
As ABM Marketing Manager, you will be the driving force behind a highly targeted marketing campaign, converting key accounts in the UK and US.
Your day to day might look a little like this:
• Defining key accounts to target in the market through in-depth research and competitor analysis
• Implementing your own Account-Based Marketing strategy, focusing on a variety of strategies including email marketing, content, and personalised outreach
• Building long-term relationships with key decision-makers at target accounts, ensuring continuous engagement
• Working closely with the internal sales team to ensure alignment with key accounts and relaying important information from the market
A bit about you
Ideally, you’ll be based in London, UK
The right candidate will have 5+ years’ experience of Account-Based Marketing. This will come with a strong understanding of personalised marketing, targeting accounts, and the sales cycle.
A few other key skills we are looking for:
• Experience with digital marketing platforms, such as Hubspot, and automation tools in campaigns and lead nurturing
• An analytical mind with experience of using tools, such as Google Ads. You must be able to use marketing analytics to guide your decision making
• Strong communication and relationship-building skills; you need to build and maintain long relationships with key accounts in the market
• A commercial and collaborative mindset. Working closely with sales teams to identify target accounts, align on goals and ensure seamless lead handoffs.
Want to hear more?
If this role has sparked your interest, get in touch with Yazz Chamberlain (yazz.chamberlain@fmctalent.com)
If you want more information on what the core duties are for this role, we can send the job description your way!
A few more details
Reference number: 18294
Temporary or Permanent Position: Permanent
FMC Talent