Our client is seeking a Product Marketing Manager with at least 5 years of experience in a similar role to join their team and craft the short term growth of an exciting new division.

The company 
FMC Smart Industry have partnered with a global consultancy with over three decades of experience in facilitating the success of ambitious projects across a range of industry domains, from energy and defence to telecommunications. They take pride in their forward-thinking culture – they prioritise a proactive approach for each contract and continuously adapt their services with the latest technology to mitigate risks and costs before they emerge.

The role 
As a Product Marketing Manager, you’ll play a pivotal role in shaping the identity of our client’s brand and showcasing it as a leading SaaS vendor across the North American market. From content creation to new product launches, you’ll create a coordinated marketing communications strategy and adjust it accordingly to align with industry trends. You’ll build high-level expertise regarding our client’s unique position within the competitive landscape as well as compelling case studies and data intelligence; using this knowledge, you’ll partner with sales to drive customer engagement among key executive stakeholders.

Other responsibilities include: 

• Prioritising sales pipeline and revenue generation
• Develop the marketing strategy, KPIs and budget
• Implementing activities that align with the case and needs of the individual partner
• Dedicating time to customers in the field
• Driving brand awareness and market presence
• Creating recommendations for continual improvements 
• Innovating new sales tools and collateral

The requirements 
You will have 5+ years’ experience operating in a software product and content Marketing role, as well as:

• Degree educated in a relevant discipline (desirable)
• Industry knowledge and experience within the Pharma, Medical Device or Healthcare spaces
• A strategic thinker who can drive projects and deliver results 
• Strong organisational and project management skills  
• A natural collaborator, listener, and problem solver 
• Excellent communication skills (both when presenting and writing) 

• Proficient computer literacy knowledge (MS Office) 
• Able to thrive autonomously in a fast-paced, high pressure environment
• Flexible and willing to travel when required