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Job titleContent Marketing Manager
Job typeSmart Industry
Salary100,000 - 125,000 USD
LocationNorth America
Bonus PackageBonus and benefits
Job description

Are you an experienced marketer currently working in a B2B role? Our client is currently looking for a Content Marketing Manager to join their team in Florida and produce top quality marketing collateral. 

 

The company 

Our client delivers a variety of Environmental, Health and Safety services across the globe to help businesses overcome the various complexities of managing their EHS and risk data. In creating a safer and healthier workplace they provide a variety of services including blueprinting, seamless implementation, easy to understand solution training and unmatched service support. 

 

The role 

As a Content Marketing Manager, you’ll bring your creative ability to generate content that captures the company’s voice and showcases it across social media and online platforms. You’ll join a collaborative team of individuals with the focus of executing content campaigns that increase audience engagement, open new leads, and drive sales.

Other responsibilities include: 

  • Developing a regular publishing schedule on blogs, social media posts and other content channels 

  • Managing, assigning, and editing articles from a network of freelance writers, internal contributors, and other product experts 

  • Building relationships with customers, partners, and stakeholders to develop thought leadership content 

  • Driving innovation and introducing new ideas 

  • Working on new content channels such as regular newsletters and podcasts 

  • Planning and analysing current and future marketing campaigns with the Marketing team 

  • Maintaining a detailed understanding of industry trends and competitor capabilities 

  • Defining key messaging for events and product demonstrations 

The requirements 

You’ll have 3+ years’ experience developing content strategies in B2B SaaS, ideally in the EHS/ ESG space, as well as: 

  • Experience managing writers and agencies 

  • Demonstrable track record developing go-to-market strategies and content 

  • Able to write and edit at a high level in support of creating a unique narrative 

  • Excellent team-working skills with the ability to listen keenly, to both validate existing ideas and uncover new insights 

  • Able to thrive in a fast-paced environment 

  • Willing to experiment and evaluate creative design options 

  • Strategic, detail-orientated, and analytical 

  • Organised and able to confidently undertake multiple projects 

  • Excellent communication and presentation skills 

  • Strong computer literacy skills (including Microsoft Office suite) 

  • Passionate about producing high-quality marketing collateral 

 

Important information 

Reference number: 11948 

FMC contact for this role: Persephone Kennedy (persephone.kennedy@fmctalent.com) 

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    Updated on 2017-08-07T17:04:38+00:00, by Matthew Graham.